FEATURE STORY: November 3, 2021
To wrap up our series on live events, we asked performers and directors to keep it 100 and tell us what they really wish producers and planners understood about performers and live events. Read on if you want a biting slice of reality and a few chuckles at humanity’s expense.
How destinations can create lasting memories by embracing—or even planning for—the thrill of the unexpected.
Making people laugh is the primary objective for many destinations, and for good reason. We cater to those looking for an escape from day-to-day dramas, and we help bring people together. We are encouraging you to punch up with the power of well-placed laughter.
Today, from WWE to TikTok, guilty pleasures abound. As entertainment creators, we can glean much from these unique and/or emerging platforms. When we consider both the scope of entertainment that might fit that description and the ongoing popularity of these formats, it’s worth a pause to consider: they are doing something right. And if you look a bit deeper, there are lessons to be learned for those of us in the events and attractions business.
With all the magic that combines to create a successful event, we need to make sure that no one is left out of the experience. To ensure that events are welcoming and inclusive for all, the destination entertainment industry is quickly turning its attention beyond “the what” to focus on how messages are conveyed, and who is sharing them.
If every day was sunshine and roses, would you always love the sparkle and smells? Or would you grow to grimace at the color yellow and wish for a waft of skunk? Delicately crafting live experiences to touch the full range of human emotion—including the sad stuff—is a powerful tool.
Many museum visitors are no longer satisfied standing behind the rope. Museums are responding with a veritable explosion of provocative ways to challenge and delight. Incorporating live experiences into your interpretation can invigorate the artist/guest connection.
At PGAV, we focus our talents on creating powerful yet unrepeatable moments of time. These moments can happen in an amphitheater, in a tree, in a hallway, anywhere you can have an experience—which is everywhere. Over the next few weeks, Destinology will explore the ins and outs of a variety of live events, and the impact they can have on your guests as individuals and your destination as a whole.
To wrap up our series on live events, we asked performers and directors to keep it 💯 and tell us what they really wish producers and planners understood about performers and live events. Read on if you want a biting slice of reality and a few chuckles at humanity’s expense.