What To Expect When You're Expecting (Visitors)

Ask An Expert

Feeling misunderstood? We can't help you there, but we can help you understand your guests. Voice of the Visitor 2021 delivers the data on what to expect this year.

It would be disingenuous for us to turn the calendar page and pretend that's all it took to solve the challenge that was 2020. But take heart, ye brave protectors of noble destinations! There are plenty of data-backed reasons to welcome the coming year!

In this episode of Ask The Expert, we interview Jill Renner of H2R Market Research about some of the findings in Voice of the Visitor 2021. Jill explains what makes Voice of the Visitor unique to our industries and highlights some data points we are tracking for success in 2021. Guests will return, and it's time to prepare for them, especially the locals.

Voice of the Visitor 2021 is presented by PGAV Destinations, in partnership with H2R Market Research. Stay tuned for more on this topic over the next few weeks. To view an introduction to Voice of the Visitor 2021 by PGAV's Principal Mike Konzen, click here.

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